How to Gain a Competitive Advantage in Sales

If you knew what motivated your prospects … understood their thoughts … saw the world through their eyes … and recognized the problems they avoid, could you create a stronger sales message and enjoy more predictable outcomes?

Most certainly!

As you know, not every person hears a message or responds to information the same way. Each takes what they want, according to their Unconscious Motivators® and personal views. In turn, what’s gathered then influences their priorities and decisions.

This is PRINT® at work.

When you understand a person’s PRINT, you can anticipate behavior. You can plan for objections. And you can prepare for questions in advance.

Now that’s an advantage!

Of course, don’t overlook your own PRINT. By recognizing your innate strengths and natural obstacles, you can begin eliminating the barriers holding you back from greater success.

>> See How Others Have Used PRINT to obtain a Competitive Advantage in Sales